There had been a want to revamp the social design assets to better align
with the company's new look + use animation to breathe more life in the
posts. I utilize O'Reilly's history with animals on the book covers as
well as affinity for gradients to create a new look for the posts.
Animations for new releases are also made that bring the covers to life.
My role
The marketing creative team work in
conjunction with the social media team in creating social media assets
to advertise newly published book releases. I was in charge of designing
said assets whenever the time came.
